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Best for industry · Updated June 2026

Best E-commerce Business Funding — DTC, Shopify, Amazon 2026

E-commerce funding is its own category — most operators don't have the real-estate or cash-flow story bank lenders want, but they do have clean platform data (Shopify, Amazon, Stripe) that specialty lenders can underwrite in minutes. These 7 lenders use platform integrations to fund DTC brands, marketplace sellers, and subscription businesses without the FICO-first gating that kills generalist applications.

By Keerthana Keti10 min read

How we picked

Filtered to lenders with direct platform integrations (Shopify, Amazon Seller Central, Stripe, WooCommerce) or e-commerce-specific underwriting models. Excluded generalist MCAs that don't pull platform data — they tend to misprice e-commerce because they can't see SKU velocity or ad ROAS.

Top picks at a glance

LenderBest forAmountSpeedMin creditAction
Shopify CapitalBest for Shopify-native brands$200 – $2,000,000+Funds in 2 – 5 business days after acceptanceNo FICO check — uses Shopify sales dataApply →
Amazon LendingBest for Amazon FBA sellers$1,000 – $750,000Funds in 5 business days once acceptedNo FICO check — uses Amazon seller historyApply →
WayflyerBest global RBF for scaling DTC brands$10,000 – $20,000,000Funding in 24 hoursNo FICO check — underwrites against platform dataApply →
ClearcoBest non-dilutive growth capital for DTC$10,000 – $20,000,000Funding in 1 – 5 business daysNo FICO check — underwrites against revenue dataApply →
AmplaBest combined banking + capital for omnichannel brands$25,000 – $25,000,000Funding in 1 – 5 business days640+Apply →
SettleBest for inventory financing on DTC brands$25,000 – $5,000,000Funding in 1 – 3 daysNo FICO check — uses platform dataApply →
Stripe CapitalBest for Stripe-native digital businesses$500 – $1,000,000+ (varies by Stripe volume)Funds same business day for eligible merchantsNo FICO check — underwrites against Stripe dataApply →

Advertiser disclosure: Fundnode may earn referral fees from funders listed on this page when you apply through us. This does not affect editorial rankings — see our methodology.

Detailed reviews — our 7 picks

#1 · Best for Shopify-native brands

Shopify Capital

Max amount

$2,000,000+

Cost

Single fixed fee — typical 5 – 14% of advance

Speed

Funds in 2 – 5 business days after acceptance

Min credit

No FICO check — uses Shopify sales data

Why we picked it

Embedded in Shopify admin. Pre-qualified offers based on store revenue. Single fee (no APR), repaid as percentage of daily sales — automatic, no ACH risk. Best for stores doing 90%+ of revenue through Shopify checkout. Funding 1-3 days from offer accept.

The strength

Most merchant-friendly embedded financing in commerce. Single fee, no compounding factor. Repayment as percentage of daily Shopify sales (typically 9-17%) — scales with revenue. Pre-qualified offers in Shopify admin. No personal guarantee on standard offers.

The watch-out

Only for Shopify-hosted stores. Shopify selects which merchants get offers — can't apply. If you migrate off Shopify mid-loan, balance must be repaid in full. Higher-tier offers may include personal guarantee.

Qualifications

Min TIB

6 months

Min revenue

Shopify GMV drives offers — typically $10K+/mo

Min credit

No FICO check — uses Shopify sales data

#2 · Best for Amazon FBA sellers

Amazon Lending

Max amount

$750,000

Cost

APR varies (typical 6 – 16% APR for term loans)

Speed

Funds in 5 business days once accepted

Min credit

No FICO check — uses Amazon seller history

Why we picked it

Invite-only program embedded in Seller Central. Underwrites against Amazon sales history and seller metrics. Repayment auto-deducted from Amazon disbursements. Best for sellers with 12+ months FBA history and clean account health.

The strength

Invitation-only product for Amazon FBA sellers with strong sales history. Repayment via Amazon settlements (auto-deducted). Lower cost than most MCA alternatives. No personal guarantee on standard offers.

The watch-out

Invitation-only — Amazon picks who gets offers. Cannot apply. Funds must be used for Amazon-related business expenses per terms. If Amazon account is suspended, loan terms can accelerate.

Qualifications

Min TIB

12 months

Min revenue

Amazon sales volume drives offers

Min credit

No FICO check — uses Amazon seller history

#3 · Best global RBF for scaling DTC brands

Wayflyer

Max amount

$20,000,000

Cost

Single fee 3 – 8% of advance

Speed

Funding in 24 hours

Min credit

No FICO check — underwrites against platform data

Why we picked it

Revenue-based financing built specifically for e-commerce. Integrates Shopify, WooCommerce, Stripe, Amazon, and ad platforms (Facebook, Google) to underwrite ROAS-aware advances. Single fee structure, typically 2-8% of advance. Strong for brands deploying capital into paid acquisition.

The strength

Built specifically for e-commerce — underwrites using your Shopify/Amazon/Stripe data, not bank statements alone. Single-fee structure (no compounding factor). Repayment as percentage of daily sales — scales with revenue. Backed by Tiger Global, J.P. Morgan among others.

The watch-out

Only works for e-commerce/DTC brands with verified platform sales. Single fee can equate to 30-60% APR for fast-repaying deals. Some merchants report aggressive renewal pressure.

Qualifications

Min TIB

6 months

Min revenue

$20,000

Min credit

No FICO check — underwrites against platform data

#4 · Best non-dilutive growth capital for DTC

Clearco

Max amount

$20,000,000

Cost

Single fee 6 – 12% of advance

Speed

Funding in 1 – 5 business days

Min credit

No FICO check — underwrites against revenue data

Why we picked it

Originated the e-commerce RBF model. Platform integrations across Shopify, WooCommerce, Stripe, ad networks. Capital can be ring-fenced for ad spend or inventory. Founder-friendly terms with no personal guarantee on standard programs.

The strength

Pioneered revenue-based financing for DTC/e-commerce. Strong brand recognition with founders. No equity, no personal guarantee on standard programs. Built integrations with Shopify, Stripe, ad platforms for automatic underwriting.

The watch-out

Underwent significant cost cuts and pivots in 2023-2024 — product mix has shifted, some prior offerings (Clearco Capital for ad spending specifically) were paused. Single fee can equate to 25-50% APR.

Qualifications

Min TIB

6 months

Min revenue

$10,000

Min credit

No FICO check — underwrites against revenue data

#5 · Best combined banking + capital for omnichannel brands

Ampla

Max amount

$25,000,000

Cost

LOC APR 8 – 18%

Speed

Funding in 1 – 5 business days

Min credit

640+

Why we picked it

Banking + line of credit + bill pay bundled for CPG and e-commerce brands. LOC sized off platform revenue data — usually 1-2x monthly sales. Stronger long-term fit than single-purpose RBF because the bank account context lets pricing improve as you scale.

The strength

Built specifically for CPG/DTC brands — banking platform + LOC + term loan + AP automation in one. Strong fit for brands managing inventory + marketing spend + supplier payments.

The watch-out

CPG/DTC-only positioning excludes non-consumer-brand businesses. Higher minimum revenue ($50K+/mo). Best terms require comprehensive Ampla banking adoption.

Qualifications

Min TIB

12 months

Min revenue

$50,000+

Min credit

640+

#6 · Best for inventory financing on DTC brands

Settle

Max amount

$5,000,000

Cost

Single fee (typical 1 – 3% per invoice for AR financing)

Speed

Funding in 1 – 3 days

Min credit

No FICO check — uses platform data

Why we picked it

Net-60 to net-120 supplier financing — Settle pays your supplier on day 0, you repay Settle when inventory sells. Cash conversion cycle solver for brands that turn inventory quickly but face long supplier terms. Cheaper than burning MCA proceeds on inventory.

The strength

Specifically built for e-commerce brands managing supplier payments + AR. Pays your suppliers in 30 days, you repay Settle in 60-120 days. Bundled with bill-pay and accounting integrations.

The watch-out

E-commerce only. Higher revenue minimum than Wayflyer/Clearco. Best fit for brands with international supplier base where payment timing matters.

Qualifications

Min TIB

12 months

Min revenue

$50,000+

Min credit

No FICO check — uses platform data

#7 · Best for Stripe-native digital businesses

Stripe Capital

Max amount

$1,000,000+ (varies by Stripe volume)

Cost

Single fixed fee disclosed at offer (typically 5 – 18%)

Speed

Funds same business day for eligible merchants

Min credit

No FICO check — underwrites against Stripe data

Why we picked it

Embedded in Stripe Dashboard. Pre-qualified offers based on Stripe processing volume. Single fee, repaid as percentage of Stripe sales. Best for SaaS-adjacent e-commerce, subscription boxes, and brands doing 100% Stripe processing.

The strength

Best-in-class developer/founder experience. Embedded directly in Stripe Dashboard with pre-qualified offers. Single fee structure. Repayment auto-deducted as percentage of daily Stripe transaction volume. Strong fit for SaaS, marketplaces, platforms.

The watch-out

Only available to active Stripe merchants. Stripe chooses offer eligibility — can't request. Repayment percentage (typically 10-25% of daily Stripe sales) reduces operating cash. Changing payment processors mid-loan triggers payoff acceleration.

Qualifications

Min TIB

6 months

Min revenue

Stripe processing volume drives offers

Min credit

No FICO check — underwrites against Stripe data

Frequently asked questions

What's the difference between e-commerce RBF and a traditional MCA?
Both advance cash against future revenue, but RBF (Wayflyer, Clearco, Shopify Capital) is underwritten off platform data with no daily ACH — repayment is a percentage of platform sales, debited automatically. Traditional MCAs use bank-statement underwriting and fixed daily ACH that doesn't flex with sales. For e-commerce, RBF is almost always the better structure because it auto-reconciles to slow weeks.
Can I get e-commerce funding pre-launch?
Very limited. Most platform-integrated lenders need 3-12 months of platform sales history. Pre-launch options are typically founder-equity, credit cards, Kiva (0% microloans up to $15K), or friends-and-family. Don't take MCA pre-revenue — the math doesn't work without sales velocity to absorb daily payments.
Will lenders fund inventory purchases specifically?
Yes — Settle, Ampla, and Wayflyer all have inventory-specific products. Settle pays your supplier directly. Ampla lines of credit can be drawn for inventory POs. Wayflyer can earmark a portion of advances for inventory. Avoid using generalist MCA proceeds for inventory; the cost-of-capital is too high for an asset you'll mark up only 2-3x.
How does Shopify Capital pricing actually work?
Shopify Capital quotes a single 'borrowing cost' (typically 1.10-1.16 factor for the most-favored stores, higher for newer ones). You repay via a fixed percentage of daily sales — usually 9-17%. There's no fixed term; it ends when the total is repaid. APR equivalent works out to 15-50%+ depending on how fast you repay. Compare against Wayflyer or Ampla LOC before accepting if your APR-sensitivity is high.

Related reading

Methodology

How we chose

Ranking criteria

  • Use-case fit — funder must qualify the merchant profile this page targets (credit, time-in-business, revenue, industry).
  • Pricing transparency — published factor-rate or APR-equivalent disclosure outweighs marketing-only quotes.
  • Speed-to-fund — verified time from signed contract to ACH deposit, not 'as fast as' marketing claims.
  • Contract terms — daily/weekly debit structure, prepayment treatment, COJ / personal guarantee posture.
  • Customer-experience signals — BBB profile, Trustpilot, ISO chatter, and direct merchant feedback collected via Fundnode applications.

Sources consulted

  • Funder-published rate cards, contract templates, and disclosure pages (refreshed quarterly).
  • Public regulatory filings — California DFPI commercial-financing disclosures, New York commercial-financing disclosure law filings.
  • Direct merchant feedback collected through Fundnode's /qualify funnel (n > 200 since 2026-01).
  • ISO desk operator interviews — anonymized commentary on approval patterns and stipulations.

Update cadence

Reviewed quarterly. Last updated 2026-06-24.

Conflict of interest

Fundnode may earn referral fees from funders listed on this page when merchants apply through us. Rankings are editorial and independent of fee economics — funders cannot pay for placement.